3D HyperGram promoting Croatian tourism abroad
- by croatiaweek
- in Travel
ZAGREB, 7 Dec (Hina) – The Croatian National Tourist Board (HTZ) is promoting the country’s travel industry using 3D HyperGram technology at four locations across Europe as part of its early booking campaign, the HTZ reported on Friday.
With this new holographic technology, Croatia is being presented with floating motifs, without screens or glass, according to the HTZ.
The first such campaign for early booking took place at the central train station in Zurich and two busy locations in London. The next one will be in Munich, from 17 to 19 December.
The campaign will run until the end of February next year.
As this form of advertising is taking place during the holiday season, the HTZ expects that over 840,000 passers-by will see the 3D promotional models every day at these four locations.
The goal of the ongoing “Croatia is just a booking away” campaign is to encourage early bookings for vacations and travels to Croatia in 2025.