CineStar cinemas open new multiplex in Bosnia and Herzegovina
- by croatiaweek
- in Business
A brand new CineStar Sarajevo multiplex was officially opened last Friday, 30th October 2020 as part of the Bingo City Center mall in Sarajevo, the capital of Bosnia and Herzegovina.
The multiplex is CineStar’s 6th site in the country and the country’s largest multiplex overall, with 10 screens and a total seating capacity of 1414, reaffirming CineStar’s position as the leading and fastest-growing exhibitor in the region as well as Europe, a year after receiving the International Exhibitor of the Year 2019 award by International Union of Cinemas (UNIC), for providing the best cinema experience and putting innovation first.
CineStar Cinemas have been constantly raising the bar and improving its Five Star Cinema concept, by always presenting local audiences with new technologies and a variety of other novelties. The state-of-the-art digital projection and sound technologies, fascinating interior design and equipment as well as ultimate seating comfort place CineStar Sarajevo “destination cinema” among the best cinemas worldwide.
The cutting edge technologies include latest-generation RGB laser projectors, wall-to-wall screens, and superior next-generation digital JBL and Crown sound systems. Largest in the multiplex is an eXtreme hall, a special CineStar standard, which includes a larger than standard silver-coated wall-to-wall screen, crystal clear image, and stronger sound. Additionally, a 4DX screen with be opening in a few weeks, using the supreme 4D technology developed by CJ 4Dplex, the world’s leading 4D brand, that offers ultimate film experience through 15 special effects including water, bubbles, fog, air, motion, lightning, scents, wind, snow, and rainstorm, among other – allowing the audience a multisensory experience of a heavy thunderstorm, light breeze, etc.
Seating is upgraded through five different types of chairs, ranging from regular reclining seats – made in leather and more spacious than traditional cinema seats, luxurious leather Royal beds, VIP relax seats equipped with wireless phone chargers, and Love Box seats, while before and after the shows visitors can spend time at the wonderful designer Cinema bar with terrace, or use the space intended for families, including birthday party rooms. A complete novelty is several Premium lodges with premium lounge armchairs, each named after a city renowned for film festivals, among which Sarajevo.
At the opening ceremony, guests were addressed by Mirsad Purivatra, the Director of Sarajevo Film Festival, who finds the return of the audiences to cinemas the best introduction to the upcoming 27th Sarajevo Film Festival, that will take place next August. Jadranka Islamović, Member of the Board and CEO of Cinestar Cinema, was very proud to welcome the audiences of Sarajevo, a city with a long film tradition, to this new, supreme destination.
In the weeks following the opening, the line-up will include the long-awaited Christopher Nolan’s “Tenet”, Russel Crowe psychological thriller “Unhinged”, a romantic and inspiring musical story “I Still Believe”, horror films “Antebellum” and “Boy 2”, the action-comedy “My Spy”, “After We Collided”, “Divorce Club”, “Greenland”, “Come Play”, “Mulan”, and “Ava”, and many other. For the youngest, there are Disney’s “Onward”, “Trouble”, “Arctic Justice”, “Captain Sabretooth and the Magic Diamond” and “Lassie”. The programme will also include Bosnia-and-Herzegovina’s Oscar contender “Quo Vadis Aida?” directed by Jasmila Žbanić.