First Kiehl’s Store Opens in Croatia
- by croatiaweek
- in News
Kiehl’s, a popular American cosmetics brand retailer with a 165-year-history that specializes in skin, hair, and body care products, has opened its first store in Croatia….
Founded as a single pharmacy at Third Avenue and East 13th Street in 1851, Kiehl’s was purchased by the L’Oréal Group in 2000 and currently has more than 250 retail stores worldwide, and over 1,000 points of sale supplemented by sales in high-end department stores, select airport locations, as well as independent stockists.
The first store in Croatia opened on Friday at Zagreb’s Arena Centar. Croatia becomes the 54th country in the where a Kiehl’s store has opened.
Kiehl’s is distinguished for its unorthodox marketing approach, exceptionally large male clientele base and its products’ simple and straightforward packaging.